I absolutely adore Kathy Sierra and her thinking. I have to admit sometimes I’m afraid to visit her blog Creating Passionate Users because I know I’m going to have to think deeply and maybe, just maybe have to rethink some assumptions.

So, on this beautiful, but cold Virginia Saturday morning, I visit and find another thought-provoking post. I couldn’t but leave this comment:

Once upon a time I was a non-profit manager in charge of membership services. One of the reasons I left was because of the monotonous repetition of the work. Not like doing the same thing day after day after day, but there’s a sort of schedule that you maintain. Each month you know what needs to be done. What I craved was more variety.

Now as I reflect back on that work and reading your post, something interesting has entered my thoughts. I think love and passion are essential, but so is curiosity. I wonder if the Finns get curious each time they perform "Don’t Dream It’s Over" and ask whether they can add something new to it. Not like use a new lyric or sing a different note, but something deeper. Can I explore a new place in my soul when I sing this beautiful song?

And so it has me thinking about how I would moan about the fact that I had to keep doing the same work over and over again (I’ll always seek variety, though). But if I ever find myself in similar situations or jobs, perhaps I can ask that question. Can I explore a new place in my soul, discover a new form of creativity, develop a new method for connecting with my customer/member when I do this task?

Thanks for bringing me back to a deeper place, Kathy.