Archive | June, 2008

Hidden Talents And The Gray Zone

I’m starting to set aside some time to peruse some of the magazines that have been piling up on my desk. As it turns out, I’m three issues behind in my reading of Harvard Business Review so it’s fairly likely you’ll see a few blogposts in the near future related to HBR articles.

Going back to the May 2008 issue, Michel Anteby wrote a brief article in the Forethoughts section called Working in the Gray Zone. In the article, he brings an interesting perspective to one of my favorite topics – hidden talents. (I define a hidden talent as a unique skill or ability that an employee brings with them to an organization that is not part of their job description.) For Anteby the “gray zone” of the article title refers to using one’ s hidden talents for what may be considered non-essential work activities. He points out the example of a competent, productive newspaper editor who spends time at work writing her novel. I’ve personally experienced managers in the past who would verbally flay this individual if they ever caught wind of this behavior. Yet, other managers might be incredibly supportive knowing that the editor could always be counted on to deliver official work when it needed to be done.

Anteby asks why individuals might be attracted to using company time and resources for personal projects. I like his answer and it adds a nuance to my thinking about hidden talents. While most workers are supplied with a job description, that’s often not enough. Many of us feel a strong pull toward fulfilling our own sense of “occupational identity” that is much more robust and unique to our own particular talents. And more often than not, they are tied to our current work in some way which is why smart managers don’t just tolerate trips to the gray zone, they encourage them.

Anteby writes:

It’s worth thinking about bringing gray zones out into the open by finding official ways for employees to engage their occupational identities…Finding a perfect official match might not always be possible, but employees will be more engaged and productive when their true skills are recognized by their employers.

Next week, I’ll be writing a long-planned series on how to uncover and utilize the hidden talents of your employees. So plan to come on back…I promise you’ll find some answers to how to better engage your people and help them bring more of themselves to their work.

Python Thursdays: Confuse-A-Cat

The first time I saw Monty Python’s Flying Circus, I was 12 years old. From the introductory, “It’s…” to the ending credits playing John Philip Sousa’s Liberty Bell, I was a changed young man. My sense of humor was permanently skewed as I started quietly reciting whole sketches in the middle of class and trying to draw some of Terry Gilliam’s bawdy images. Since those salad days of youth, not much as really changed in my adoration of all things Python. Well, that’s not entirely true…as I’ve matured, I’ve realized that Monty Python offers some very pointed lessons for how to navigate work life.

It is with great excitement and zany, madcap glee that I offer what will be a biweekly series called Python Thursdays. For the inaugural Python Thursday, I’m choosing the Confuse-A-Cat sketch. This was from that very first episode I saw of MPFC. The learning is after video…and now for something completely different:

Oh how many times have I found myself suffering from the old stockbrokers syndrome? Balls of string and juicy mice just didn’t perk me up the way they used to. Being in a rut sucks. And you know it’s bad when it can affect even poor domestic kitties. But there are a couple of things you can do when you wake up and realize that you’re stuck in a rut.

Keep your social ties strong. Imagine poor kitty if he didn’t have such wonderful owners bringing him food and milk, calling in a very competent vet, and ordering the services of Confuse-A-Cat Limited.

Confuse yourself. Take a different route to work or the grocery store. Start putting your keys somewhere different. Start with small things. You don’t exactly need a penguin on a pogo-stick chasing a guy in a towel – but it wouldn’t hurt.

And don’t wait until it’s too late. If only more people would call in the nick of time.

Any other learnings we can draw from our newly confused kitty?

Taking Care Of The People Who Matter Most

I’m always excited when a book on employee engagement comes into my field of vision. It just adds more validity to the principles and practice behind the work I do to help organizations design a remarkable work experience. A fairly recent book added to my library is Sybil Stershic’s Taking Care of the People Who Matter Most: A Guide to Employee-Customer Care. For the most part, it is a thoughtful and useful resource for any organizational manager or executive who wants to build a strong service-oriented culture from the inside-out.

If you’re at all on the fence about about employee engagement’s connection to customer service, here are a few quotes to consider:

Employees influence what customers think about your business and determine whether (or not) they’ll establish and maintain relationships with your company.

It should be no surprise that the way people treat each other within an organization impacts how they ultimately treat external customers…good internal service drives good external customer service.

What You’ll Love About This Book
It’s short and to the point.
The book is just over 100 pages and Sybil lays out exactly what’s inside in the first paragraph:

This is a book about the “care and feeding” of the people who are ultimately responsible for an organization’s success. It’s about internal marketing – a blended approach focused on taking care of employees so they can take care of customers. It is about marketing and human resources, and management, and creating a positive customer-focused culture.

It’s actionable.
Each chapter ends with an Action Plan Starter Notes section to help you take the information of the chapter and rework it into your organization’s unique situation. In the last chapter, Sybil offers worksheets where you can take these notes and put them together to form an Employee-Customer Care Internal Marketing Action Plan.

It’s measurable.
Currently, one of the toughest things to find are statistics to support the impact that employee engagement has on organizational health and customer service. Many executives continue to view some of the key principles of employee engagement like respect and recognition as soft values which is their polite (and misguided) way of invalidating them. Which is why her use of statistics in many cases vital when it comes to making the argument for focusing more on the employee relationship.

It’s not just for corporations.
In a couple of places, Sybil addresses non-profit organizations and offers some ideas to help non-profits relate for-profit terms to their situation. While there could be a little more emphasis in the book for the non-profit sector, I’m impressed that she actually includes it in her thinking…most thinkers and writers in this space focus entirely on the corporate world.

I’d like to invite Sybil to share her thoughts and answers to your questions about how to create a great employee-customer care program. To kick it off, here are a couple of questions:

  • If employee-customer care is such a powerful concept (and in many ways a no-brainer), why don’t more organizations realize this and focus more resources on it?
  • In what ways can non-profits, particularly professional associations, build staff-member/constituent care programs? Are there any parallels from the for-profit sector that non-profit executives should include? Any differences to watch for?

I’m the third stop on the virtual book tour for Taking Care of the People Who Matter Most. The stops include:
June 1st, Kevin Burns posted a review at Burns Blogs Attitude.
June 3rd, Lisa Rosendahl posted a review at HR Thoughts.
June 4th, You Are Here
June 5th, Toby Bloomberg at Diva Marketing will be posting an interview with Sybil.
June 6th, Becky Carroll at Customers Rock! will be posting a review and interview with Sybil.
June 9th, Paul Hebert will be posting a review on the blog Incentive Intelligence.
June 10th, Phil Gerbyshak will be posting an interview on the blog Slacker Manager.

Check in with these stops throughout the next couple of weeks. More information about this new book is available on the WME Books blog, the book page on the WME online store and at the Quality Service Marketing blog. If you’re interested in buying this book, go directly to the WME online store and enter this discount code – 107VBT – to receive 20% off your purchase.