I love Iron Man. It just happens to be one of my favorite (and best written) comic book series being published right now. And as for the movie…I saw it twice in the theater and I’ve seen it three times since buying it on DVD. On my daily walk this morning, Black Sabbath’s Iron Man came up on my iPod and I started to think about scenes from the movie. One particular scene flashed across my thoughts and led me down an interesting path of reflection.

[SPOILER ALERT: the scene below is a crucial plot point so if you haven't seen Iron Man...Wait...you haven't? Okay, hurry up, buy it, and watch it...then come back. I'll wait.]

Toward the end of the movie, Tony Stark/Iron Man battles his business partner, Obadiah Stane, who proves to be a megalomaniacal character with no remorse when it comes to selling weapons to both the U.S. and the terrorists that the U.S. fights. Stane also manages to steal the designs of Tony’s armor and has his engineers secretly build a much larger, more powerful version, which – at least in the comics – is referred to as the Iron Monger armor. So, this final smackdown between two metal giants becomes one between creator and imitator. Which, to me, is the connection to the fallacy of best practices.

Because Stane didn’t understand how his armor really worked, he became overreliant on someone else’s technology. Our heroic Iron Man took advantage of this by climbing on his back and ripping out Stane’s weapon targeting system which ultimately proved to be crucial to the villain’s defeat.

This isn’t the first time I’ve teed off on best practices (see here), but I’m also not completely opposed to them, either. The critical difference is how they are applied. If you blindly accept best practices without fully considering how they’ll work or without determining how they’ll integrate with your own systems, then you’re missing the whole point. And you’re likely in for a surprise when you find that you get some exceptionally poor results.

Instead, try this: BE UNIQUE for goodness sake. You have all kinds of creative ideas floating around your organization. They exist inside the heads of your people. Rather than looking for that next great idea outside your organization, look inside. Your people are the ones who have an intimate grasp of the challenges you all face…and likely they have some solutions, as well.