This is a new venture for me, but one long in the making. In addition to my passion for probing work and workplace issues through Bailey WorkPlay, I’m also keenly interested in how organizations (both nonprofit and forprofit) communicate their brand. Gravit8 is a way for me to contribute to the idea that organizations market themselves best when they actively build relationships with their customers, members, donors, and clients. It’s these relationships that make for positively raving advocates and fans that aren’t shy to tell others about your remarkable products and services. Enjoy what you read here. And if Gravit8 can do anything to help your nonprofit or business succeed through social relationship marketing, don’t be shy to contact me.

Cheers, Chris