Posts Tagged ‘associations

I wish I didn’t have to write this post. I wish it wasn’t required to point out something that seems so damn obvious. But it has become tragically necessary based on far too many things said and emailed to me lately. Therefore, I’m going to attempt to clear up an unfortunate misconception that blinds too […]

When an influential organization has an outstanding opportunity to change the game and create a new movement, you can be excused for feeling disappointed when the organization wastes it. Such is my reaction to ASAE’s Power of A initiative. All I can do is shake my head and wonder if this is the product of a committee? You know, when a group of extraordinarily well-intended people get together and then beat a good idea senseless with a lot of weak-knee compromises and watered-down solutions.

In today’s business reality, the unique experience of a nonprofit association membership professional translates incredibly well to the needs of social media, most specifically to the role of online community management.

Say you’re a nonprofit executive or someone responsible for working with volunteers…do you know the value of the volunteer work being done on your organization’s behalf? Consider all that time spent, all that energy devoted, all that expertise put to service of your mission. Do you have an idea of their true worth?

The term “social media” is now so amorphous, encompassing so many things that it’s lost a lot of its meaning. That’s not to say that it’s unimportant or irrelevant…quite the opposite. Instead, let’s talk about what social media really is and what it can do. Let’s talk about conversation. Let’s talk about collaboration. Let’s talk […]


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