On the heels of Om Malik’s recent post on the dangers of “soulless” data, I read this post from HBR. The answer to the post’s title is “Yes, if we allow the quantifiable to assume sole supremacy over all decisions.”
The concept of Big Data has fooled us into believing that data is only relevant when it’s quantitative. This could not be more wrong. Data is everywhere. It just takes time, patience, and an abundance of curiosity to see it.
Let’s not get so wrapped up in the numbers that we lose sight of the stories, the insight, the soul that give tremendous meaning to data and life.