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Intuition and Innovation

Are you getting caught up trying to sell a process? Perhaps trying to sell a process that is probably easily replicable? Or worse, trying to sell a process that’s proprietary and mired in so much paranoid legalese and bureaucratic crap that the client really doesn’t know what they buying? Josh Kamler at tiny gigantic urges you to stop:

I’d say that intuition and innovation are similar beasts. That innovation doesn’t actually happen without intuition. The sooner you get your your clients to realize that they’ve bought not a process but a rare group of people who have the courage, creativity, humility, and perseverence to begin making a thing without knowing what it will be and who have the intuition to suddenly see it when they’ve stumbled across it, your services become way more valuable and way less common than some guaranteed proprietary process.

Sell what truly makes your service marketable – the unique genius of you and your people. All the other stuff isn’t really that remarkable.

BONUS: Rosa Say also wrote a post called When Made to Stick Will. You’ll find similarly intriguing ideas there.

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There Is More Between Heaven and Earth

It’s a little off of what I would normally post here, but I keep coming back to this story and find myself amazed by what happened. It’s the recent story about the 17 year old girl who drove over her car into a ravine in Washington state. Two things are absolutely miraculous: one, that she survived (we learned today that dehydration may have saved her from dying of a blood clot in her brain); two, and the point of my post, is how she was found.

A volunteer searcher who said she had had several vivid dreams of a wooded area found the wrecked car in the trees Sunday…Hatch’s parents organized a volunteer search Saturday, and that night Sha Nohr, the mother of Hatch’s friend, said she had dreams of a wooded area and heard the message, “Keep going, keep going.”

This absolutely amazes me, as well as inspires me because there is so much that we still do not understand about ourselves as humans and our capabilities. What would you call Sha Nohr’s experience? To me, it relates to a second conception of “intuition.” There is a more rational view of intuition which is the mind’s ability to take various bits of information and fill in the blanks on a subconscious level. But this goes beyond rational. Another view of intuition is that it is an act of receiving information from a deeper level of reality. Deepak Chopra might say that it is communicating with the quantum level, that space which exists between physical reality and the spiritual reality of God.

Now, for the wild leap…how does this alternative view of intuition fit into how leaders operate within organizations? Is it possible for companies to entertain the spiritual dimension of intuition and use it to energize their cultures? What are the thoughts out there?

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