All Things Related to metrics

Adding Qualitative to Your Social Media Measurement Mix

03.07.2010
I should probably offer Mark Schaefer some sort of kickback since his blog never fails to stimulate new ideas. A couple weeks ago, he wrote a post on measurement in social media. Now you’re probably thinking, “Yet another blogpost talking about measurement? Why in the world is that so special?” It wasn’t just the content [...]

At Connection Cafe: Is Your Data Collection Unbalanced?

10.23.2008
For the Connection Cafe blog this month, I wrote about the need to use a balanced qualitative and quantitative approach to learning about constituents. Here’s a teaser of my latest post…the full post is at the Connection Cafe… Mixed in with the work that I do at Convio, I’m also pursuing a Master’s degree in [...]

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Bailey WorkPlay is a customer experience consultancy based in Austin TX. We specialize in helping businesses become even more focused on their customers through research, strategy, and design implementation. Our singular goal is to create extraordinary experiences that get your customers talking and craving an even deeper relationship with your business.

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