All Things Related to nonprofits

Five Myths Perpetuated By Big Brand Employers

06.01.2010
I wish I didn’t have to write this post. I wish it wasn’t required to point out something that seems so damn obvious. But it has become tragically necessary based on far too many things said and emailed to me lately. Therefore, I’m going to attempt to clear up an unfortunate misconception that blinds too [...]

Three Actionable Ideas for Welcoming New Volunteers

08.26.2009
Originally posted at the BaileyHill Media blog, there's a great deal of relevance for nonprofits or other organizations that are charged with building a strong volunteer network. The question is do your supporters know how to most effectively support your organization? Sure, maybe those key individuals who have been with your organization for a while know how to do it. But what about new supporters? Have you made it easy for them?

VIDEO: Building Your Brand Ambassador Program

05.21.2009
Is your organization thinking about how to implement a brand ambassador program? The video here is a slightly modified version of a presentation I gave earlier this week to nonprofit leaders in Austin. Come inside for the video and highlights.

From Membership Professional to Community Officer

04.13.2009
In today's business reality, the unique experience of a nonprofit association membership professional translates incredibly well to the needs of social media, most specifically to the role of online community management.

The Art Of Volunteer Engagement

03.23.2009
Say you're a nonprofit executive or someone responsible for working with volunteers...do you know the value of the volunteer work being done on your organization's behalf? Consider all that time spent, all that energy devoted, all that expertise put to service of your mission. Do you have an idea of their true worth?

Stop Talking Social Media, Start Talking Conversation…

01.26.2009
The term “social media” is now so amorphous, encompassing so many things that it’s lost a lot of its meaning. That’s not to say that it’s unimportant or irrelevant…quite the opposite. Instead, let’s talk about what social media really is and what it can do. Let’s talk about conversation. Let’s talk about collaboration. Let’s talk [...]

Five Steps To Make Employees Your Best Brand Ambassadors

01.08.2009
The modern concept of branding and word-of-mouth-marketing focuses primarily on getting customers to become raving fans and talk positively about a company to their friends and colleagues. In the past few years, this focus has come to also include the value of getting employees to be raving fans of their own company, to speak openly [...]

At Connection Cafe: Is Your Data Collection Unbalanced?

10.23.2008
For the Connection Cafe blog this month, I wrote about the need to use a balanced qualitative and quantitative approach to learning about constituents. Here’s a teaser of my latest post…the full post is at the Connection Cafe… Mixed in with the work that I do at Convio, I’m also pursuing a Master’s degree in [...]

At Connection Cafe: Bring Your Staff Into Your Community

08.27.2008
Here’s my latest blogpost over at the Connection Cafe… Yesterday, Lacey wrote about how to engage folks who are interested in volunteering for organizations. It’s a great segue into another area that I find lacking in most nonprofit websites: staff and organizational employees. What do they both have in common? Your volunteers and paid staff [...]

At Connection Cafe: Five Steps To Make Employees Your Best Brand Ambassadors

07.28.2008
The modern concept of branding and word-of-mouth-marketing focuses primarily on getting customers to become raving fans and talk positively about a company to their friends and colleagues. In the past few years, this focus has come to also include the value of getting employees to be raving fans of their own company, to speak openly [...]

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Bailey WorkPlay is a customer experience consultancy based in Austin TX. We specialize in helping businesses become even more focused on their customers through research, strategy, and design implementation. Our singular goal is to create extraordinary experiences that get your customers talking and craving an even deeper relationship with your business.

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